Megan Estrada

OWNER & PRINCIPAL EVENT PLANNER
Megan Estrada is a seasoned wedding and event industry professional who has been in the event planning and hospitality industry for over 20 years.  She has managed and arranged hundreds of events, including: weddings, birthdays, anniversaries, corporate events, bar/bat mitzvahs and non-for-profit fundraisers.  After spending years as a Director of Catering for luxury hotels, she decided to bring her experience and insider industry knowledge to the client.
Megan prides herself on helping clients stay organized, keep within a budget and attain the wedding or event beyond their initial expectations.  She believes that unique events require extra creativity, not necessarily expenditures.  The goal is to produce the most creative and individual event within the conditions designated by the client. 
Megan is an expert in contract negotiations with venues, caterers and vendors, providing ease to the process and enabling clients to include more of their wish list to their event. She approaches coordinating events professionally to provide a creative and logical method to the process. 
To read more about Megan Estrada, Click Here.

Photo by Cristina G Photography

Sarah Airola

 EVENT PLANNER

Sarah has spent the past 17 years in the marketing, PR and event industries.  Her career started Los Angeles working in marketing and PR for a major Hollywood studio.  Sarah later returned to her native Chicago where she coordinated promotional marketing and event campaigns for numerous Fortune 500 companies.

She considers her project management skills and attention to detail her strongest attributes in event planning and she loves the creative process of helping you turn your vision into a reality.  Although she doesn’t work among celebrities any more, Sarah will treat your next event as if it is fit for the stars.  

Photo by Amy Aiello Photography

Alexandra Martin

DIRECTOR OF MARKETING

Alexandra has spent the past 12 years immersed in all aspects of the wedding and event industries. From working for a luxury wedding planner in Atlanta, to designing and creating floral across the South-East, to an event producer for the largest caterer in Charleston, to Director of Sales for a décor company in Chicago, her expertise spans many critical facets of the event planning industry and across the country.

Her passion for professionalism, organization, and creativity are her strongest assets as the Director of Marketing for NSWE. She is a firm believer that weddings and events should be personal rather than pre-programmed, and loves to bring events to fruition that are a delightful reflection of her clients.

Photo by Amy Aiello Photography

Jaclyn King

SENIOR EVENT ASSISTANT

Jaclyn is NSWE’s longest standing employee and has been working in events for over 5 years.  Jaclyn has supported lead planners on hundreds of weddings, birthdays, and events of all sizes to cultivate a vast portfolio of skills. In addition to assisting in the coordination of the NSWE’s local events, Jaclyn has traveled across the country to ensure that client needs are met even outside of NSWE’s home region.

 

Jaclyn’s goal of every event is to ensure that the operations and schedule run smoothly.  She loves to make sure the client’s expectations are exceeded with superior hospitality and service.  This past year, Jaclyn applied her hospitality and event planning experience to plan her own wedding, with the assistance of the NSWE team.

Photo by Amy Aiello Photography

Tara Coyle

EVENT ASSISTANT

Tara is a creative, collaborative, and energetic professional with an established career in public relations and event planning. From small and large-scale media relations to wedding and corporate event planning, Tara has a long history in client services. With experience in both Chicago, Illinois and Jackson Hole, Wyoming, she has worked across multiple markets. Tara has helped plan and execute multiple day weddings and events for high profile clientele and top tier brands. Tara is a people person at her core, and she loves connecting with her clients to create memorable experiences.  She, and the NSWE team, are currently planning her wedding to fiancé, Clarence, that will take place this summer. 

Photo by Amy Aiello Photography

Katie Kurtzner

 EVENT COORDINATOR

Katie is a NSWE bride turned employee and native to the North Shore. After a 10 year career in the education world, Katie joins the team eager to assist in coordinating events for our clients. Her organization and attention to detail are her greatest strengths, which are essential in the wedding/event planning process. Katie also enjoys tapping into her creative side to enhance an event through handwritten calligraphy and crafts, including invitations, place cards, custom signage, etc. She can’t wait to share her skills with the NSWE community. 

Photo by Amy Aiello Photography

North Shore Weddings & Events
990 Green Bay Rd, Suite 2
Winnetka, IL 60093
312.546.2360
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